Can you do this?
– The assignment should be prepared as a Word document, 3 pages in length.
• The document should be double-spaced, using Arial font #12.
• Add any appendices or references at the end of the Word document for each discipline separately.
• Your reference sources, in addition to the base case and question sets, should be online sites and articles, Bloomberg terminals, and other sources.
• Turnitin, a software tool that improves writing and prevents plagiarism, will be used to assess your sourcing of information.
Please make sure to read the two cases about Disney before you answer the below questions.
All questions should be answered using specific examples from the case study and specific material learned in class.
1. Disney’s culture contributed greatly to their nearly 100 years of global success. What type of culture enabled Disney to be so successful? What did they do to specifically communicate and perpetuate their culture throughout the company? Disney also acquired many companies over the years. How did they address culture issues when acquiring these new companies?
2. Disney’s strategy enabled it to become a multinational mass media and entertainment company. What type of strategy has Disney used to enable its success? What specific actions did Disney take to enact this strategy?
3. The Disney Company experienced a number of incidents regarding employees
engaging in sexual harassment and yet did not make consistent decisions about these incidents and employees when it was brought to their attention. Apply what you have learned about decision making to discuss how Disney should make decisions about ethical issues in the future.
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